quondam @ archinect/79/7915x.htm
why don't architects know how to work the media?
Rita Novel 2005.05.19 13:01
There's marketing/advertising architecture, and there's marketing/advertising one's services as an architect. I think too many architects feel they have to market/advertise architecture in general before they can advertise their architectural services.
If I were marketing/advertising my architectural services, it would be Quondam this and Quondam that, as opposed to Architecture this and architecture that.
What do you think I'd be doing if I was marketing a book of fiction?
|